Digital Marketing
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Why is social media useful for marketing?
As you know, social media holds a lot of potentials and will help in increasing your customer base. You will…
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The Greatest Opportunity for Growth: Content
Professional B is easily distracted. She is addicted to her Twitter stream and has e-mail alerts that pop up every…
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Understand your role in the ecosystem
Assuming there are 1,200 hours of billable work to be done in the year, this formula seems easy enough, and…
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The marketing agency blueprint
Builder vs. Driver Is the service designed to set the foundation for future success (builders) or to produce short-term results…
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Transform into a Hybrid every firm is a tech firm
Hybrid agencies will come to rule the marketing world. These emerging leaders are tech-savvy, offer integrated services, hire and retain…
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Understanding how social media marketing works
Many people, particularly small businesses and upcoming businesses seem to shy away from social media marketing. The reason is that…
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From Likes to Leads: Leveraging Social Media for Business Growth
Introduction: Social media has come a long way from being merely a platform for people to connect and share pictures…
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The Trick to Getting Followers on Instagram
Instagram is one of the most popular social media platforms in the world, and for good reason. With over 1…
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Hire, retain, and advance hybrid professionals
Although recruiting talent is a primary responsibility of the agency CEO, prospecting for the next great hire should be top…
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Meet the demand for digital services
I can tell you from more than six years of experimenting with this model, value-based pricing is about testing and…
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